The Atlanta Braves' marketing folks have co-opted baseball media into extolling the team's move from intown Atlanta to Cobb County.
On Saturday, Fox announcer Tom Verducci, also Sports Illustrated's chief baseball writer, made Turner Field sound horrible, claiming that fans "baked" there during day games when sitting outside of the awning at the not even 20-year old stadium.
At the new "beautiful" Sun-Trust Park in Cobb County, all fans will sit in the shade, Verducci claimed.
Verducci doesn't seem to know that most games at Turner Field have been played at night. When the Braves had good teams, fans never minded sitting in the sun during the few day games played there. Fans sit for hours in the sun at college football games in September.
Perhaps the new stadium will be as wonderful as Verducci claims, but lack of mass transit and traffic congestion will make going to games a nightmare.
Before construction began at Sun-Trust Park, it was reported that the new stadium will have a different configuration from other major league parks, with home plate facing into the sun, blazng into batters' eyes during day games. The ball club claims to have conducted sun studies and the brightness won't be a factor.
Sitting in the summer sun for years was one of the pleasures of baseball. The new ballpark will try to insulate fans from that primal experience; the team plans to air condition all sections, an environmentally dubious idea.
As can be expected, the Braves' announcers keep pumping up the glories of the new park, and local sports radio hacks have also accepted the ball-club's claims. But it's shocking for an objective reporter like Verducci to uncritically support the team's rosy projections.